TONS OF TASTY ENGAGEMENT WITH TASTYKAKE
THE CHALLENGE:
How do we increase brand engagement and capture data?
THE SOLUTION:
By creating an addicting game using the brand’s lovable mascot.
HOW WE GOT THERE:
We wanted to create a game that gets ridiculously harder and is theoretically never-ending. Kirbee’s Quick Run is an infinite side scroller that takes Kirbee through the streets of Philly collecting treats along the way. We launched this game with a social sweepstakes where we giveaway treats, exclusive merch, and a custom iPad where fans can play the game.