A SAD TRUTH WITH LGBTQ+ YOUTH
THE CHALLENGE:
How do we bring awareness to an underlying problem in the LGBTQ community?
THE SOLUTION:
Be the anti-rainbow during Pride month.
HOW WE GOT THERE:
We didn’t want to slap a rainbow on something and call it Pride. We wanted to bring light to a real issue. So we partnered with the Rose Dynasty Foundation to create the “Where Do They Go?” campaign.