REBRANDING HOPE FOR THE NEXT 50 YEARS.

THE CHALLENGE:

How do we create brand awareness during Metro Min’s rapid expansion?


THE SOLUTION:

Revitalize the organization by introducing a new brand identity and logo. 


HOW WE GOT THERE:

Metro Min’s CEO met with us one day and talked through their future plans for the organization. At the end of the meeting, he said something like, “we need to do something that’ll get people’s attention.” They didn’t ask for a rebrand but we knew it was time to retire their old logo for something that would propel them into the next 50 years.